Showing posts with label Instagram. Show all posts
Showing posts with label Instagram. Show all posts

How to Easily Start Your Fun New IGTV Channel


A few months ago, a local village in the awesome Kenyan movie Supa Modo created an action film to raise the spirits of a lovely young girl who was terminally ill and living her last days. Just like these very unlikely film creators, I think very soon we will all be video creators. And now with the simplicity and the intimacy that comes with watching a vertical video on your phone through IG stories and IGTV I am more encouraged to continue thinking so.

I mean if a picture is worth a thousand words then a video should be worth hundreds of thousands if not more.


I am writing this because one of my readers asked me to, after reading my previous article on some

interesting facts you should know about IGTV. 

I am slowly falling in love with the platform and have even made a few videos on my personal IG page to prove it.


Welcome to My Channel 🙂



It is ridiculously easy to create an IGTV Channel. And if you already have an Instagram account then you are just a few steps away.



Step 1: Ensure that you have updated you Instagram app and can see the IGTV icon at the top bar.



Step 2: Open the IGTV icon or app, click on the settings icon on the right hand side of the screen and select Create Channel.



Step 3: When you select Create Channel you will be welcomed with the screen below. Click next and follow the prompts.



Step 4: On the final slide after clicking next a couple of times, click on Create Channel and you are done!




Notice below that the settings icon is now replaced with your pages icon.




Once you click on the icon with your profile picture on it, you can upload a video from your camera roll using the plus button.


Like I said, it is quite easy to start your channel and become a video creator too. In the next blogpost I will be sharing some tips on great phone apps you can use to add music and text graphics to make your IGTV channel a lot more spicier. Please note this is what I have experienced and researched so far. The possibilities are endless on how IGTV is bound to evolve. Until next time let's keep exploring with IGTV.
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7 Quick, Interesting Facts You Should Know About IGTV.



By now I'm guessing you've heard about IGTV, and maybe watched some videos on it. If not, not to worry: you are about to learn some very interesting facts about it. For starters, as the name suggests, IGTV simply stands for Instagram Television - a television for the mobile generation.

Here are 7 more things you need to know about this new Instagram update.



1. IGTV is like Instagram's YouTube for mobile.

The main difference is that its videos are meant to be shot and edited vertically. That means the end result will not force the user, which is you and me, to rotate our phones in order for us to enjoy the experience.

2. Its focus is on awesome phone user experience.

More and more people are going online on their phones today than they were a decade ago. Plus it's also getting cheaper and cheaper to do so. We do not need statistics to prove that; the evidence is everywhere, from your 5-year-old nephew who can find and launch a game app on your phone to your 80-year old grandpa who texts you using WhatsApp.

It was very prudent of the Instagram team to come up with IGTV because the future is mobile and the future is here. User experience is always key to online businesses which are keen on making a good impression on their users. 

It would be great if we all took a leaf from Instagram's bold move to make the right kind of changes to our own brands. I, for instance, will be launching a more user-friendly and mobile responsive website soon, so watch out for it.

3. It is downloadable and updateable.

IGTV comes both as a standalone phone app and as a video section on the main Instagram app(once updated). Now, I bet I am not the only one who often runs out of space on my phone. The fact that they thought of people like us is just super. All we need to do is update our Instagram app and voila, we are well on our way to creating our very first IGTV channel.

4. It has a clickable link.

If you have been using links on your Instagram business page bio, you know how hard it is to get people to leave their feed and open your profile to click on it. I am speaking for those of us who are yet to reach 10,000 followers in order to be able to use the swipe up feature in our IG stories.

On IGTV, the playing ground is leveled for brands and businesses, whether they have less than 1000 followers or more than 10,000 followers. Now anyone can add a clickable link in the description of their IGTV video. How cool is that?

5. IGTV supports longer videos.

Instagram stories is said to have been started in order to prep users for IGTV. If you have used Instagram stories, you know how annoying it gets at times because you can only upload 15 seconds of a video at a time.

At the moment, you can upload a maximum of 60 minutes if you have a following of 10,000 and above, and a maximum of 10 minutes if you have a following less than that on IGTV. Whichever way you look at it, that is a major improvement from what we are used to. This is even said to be subject to change in the near future to allow us to post a limitless amount of video time.

6. IGTV can share videos directly to WhatsApp.

We all know the vast number of people using WhatsApp today, I mean even our grandparents use it. Thanks to this upgrade, you will be able to share your IGTV videos outside of Instagram to any Facebook-owned platform - that includes WhatsApp and Facebook itself. This ability to easily share videos from IGTV will just continue to blow up the impact the platform is bound to have on the future of video consumption.

7. Instant video playback and a feature that remembers where you left off.

This means as soon as you open IGTV, videos will start playing. If you happen to leave the video for a while, you will also be able to be directed back to where you left off in order to finish watching the video.

If you are a content creator then it would be wise to make your video super interesting, informative, short and sweet. That way people will watch it till the end and you will leave a great impression that will make the same people watch out for your next videos.

Before I go, it is important to note that IGTV will give creators a chance to showcase their creativity in an environment that is free from advertisements, since the platform is currently not showing any. If you're interested in the future of video consumption, I believe this is the time to join the platform in order to learn and grow before it gets saturated and advertisements start showing. It is also said that just like YouTube, the platform will also develop a way to compensate its content creators. I hope these quick facts have given you the confidence to start your own IGTV channel.

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